Every time a consumer comes in contact with your brand, an experience is either created, captured or destroyed. What memorable experiences can you create for your customers? How can you prevent destroying their experience?
Today I needed to get a very simple job done: cut and make square a small piece of ply so that I could have an ‘armchair-makeshift-table’ to work on in lieu of sitting at a desk. While waiting on the craftsman I had a look around his shop. In one corner was a huge bassContinue reading ““Oh no they can’t take that away from me…””
By George you have! And according to Booker T. Washington – ‘success is to be measured not so much by the position that one has reached in life as by the obstacles which he has overcome while trying to succeed.’ Boy am I successful! We have a tendency to keep our eyes peeled to theContinue reading “You’ve come a long way…”