My friend Richie Norton, bestselling author of “The Power of Starting Something Stupid” is responsible for this week’s column title. He was coaching me through a couple ideas and talking about his own work in helping business owners start, scale and streamline their businesses, when out tumbled these words “…when business dreams turn into aContinue reading “Is Your Business Dream Turning into a Living Nightmare?”
Tag Archives: Kristin Zhivago
Stop Guessing and Simply Ask Customers What They Want
Sounds like a no-brainer right? Yet step back and ask yourself – are you giving customers what THEY want or are you giving them what you THINK they want? I would bet strongly that you are giving them what you THINK they want because after all it’s your product and service and you know best…yes?Continue reading “Stop Guessing and Simply Ask Customers What They Want”
Your expertise IS your business! 